Newsletter signup updates (#8608)

* Updates to newsletter forms

* Fixing mistakes

contents/blog/Introduction-to-self-service-analytics.md

@@ -89,8 +89,6 @@ There are lots of self-service product analytics platforms, but naturally we thi
 
 PostHog is also unique in that it can be self-hosted on your organization’s existing infrastructure — which means user data stays on your system so that it is safer and more compliant with privacy regulations. This isn’t possible with other self-service analytics platforms, such as Mixpanel or Amplitude, which can be competitive but require you to share data with their systems. 
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
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contents/blog/best-open-source-ab-testing-tools.md

@@ -55,8 +55,6 @@ Experimentation is free-to-use on PostHog's Scale plan, which is also [free up t
 
 > **Further reading:** New to A/B testing? Read [A software engineer's guide to A/B testing](/blog/ab-testing-guide-for-engineers) and our guide to [common A/B testing mistakes](/blog/ab-testing-mistakes).
 
-<NewsletterForm />
-
 ## 2. GrowthBook
 
 ![GrowthBook - best open source ab testing tools](https://res.cloudinary.com/dmukukwp6/image/upload/v1710055416/posthog.com/contents/images/blog/open-source-testing-tools/growthbook.png)

contents/blog/best-open-source-analytics-tools.md

@@ -80,8 +80,6 @@ PostHog is useful for engineering, data science, and product teams. As an all-in
 
 Subscribing to PostHog Cloud removes the project limit and adds numerous paid-only features, including experimentation, correlation analysis, group analytics for tracking organizations, and advanced cohorts. PostHog Cloud is [free up to 1 million events per month](/pricing).
 
-<NewsletterForm />
-
 ### 2. Matomo
 ![Matomo - open source analytics tools](https://res.cloudinary.com/dmukukwp6/image/upload/v1710055416/posthog.com/contents/images/blog/open-source-analytics-tools/matomo-screenshot.png)
 

contents/blog/best-open-source-feature-flag-tools.md

@@ -56,8 +56,6 @@ You can also evaluate feature flags using PostHog's API from any language that c
 
 There are no limits on feature flag usage in the open-source edition, though A/B testing isn't available. PostHog's Cloud edition includes 1 million API requests per month for free – see the [feature flag pricing page](/pricing?product=feature-flags) for more info.
 
-<NewsletterForm />
-
 ### 2. Unleash
 
 - **License:** Apache

contents/blog/best-open-source-session-replay-tools.md

@@ -63,8 +63,6 @@ PostHog Cloud is free up to 1 million captured events and 5,000 recordings per m
 
 You can also self-host PostHog Open Source (available under an MIT license) using Docker Compose, though PostHog Cloud is recommended for event volumes exceeding 100k per month.
 
-<NewsletterForm />
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 ## 2. OpenReplay
 ![OpenReplay - open source session replay](https://res.cloudinary.com/dmukukwp6/image/upload/v1710055416/posthog.com/contents/images/blog/open-source-hotjar-alternatives/img2_OpenReplay.png)
 
@@ -166,5 +164,4 @@ Matomo is mainly built with marketing and content teams in mind, offering insigh
 
 ### How much does Matomo cost?
 
-The session recording add-on for a self-hosted Matomo solution has a 30-day free trial, after which the cost ranges from $199 to $599 per year depending on the number of users in your team. Session recording is also included in Matomo’s cloud Business plan. Pricing is calculated depending on the volume of your site traffic.
-
+The session recording add-on for a self-hosted Matomo solution has a 30-day free trial, after which the cost ranges from $199 to $599 per year depending on the number of users in your team. Session recording is also included in Matomo’s cloud Business plan. Pricing is calculated depending on the volume of your site traffic.

contents/blog/best-optimizely-alternatives.mdx

@@ -76,8 +76,6 @@ According to [reviews on G2](https://www.g2.com/products/posthog/reviews), compa
 > #### Bottom line
 > Being free, self-serve, and sharing many of the same features, PostHog is a great alternative to Optimizely. This is especially true for startups and scale-ups looking for product and data tools, though marketing teams may prefer Optimizely for experiments due to its visual editor.
 
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 <br />
 
 ## 2. VWO

contents/blog/best-pendo-alternatives.mdx

@@ -75,8 +75,6 @@ According to [reviews on G2](https://www.g2.com/products/posthog/reviews), compa
 > #### Bottom line
 > For teams looking for all the features of Pendo minus in-app guidance, PostHog makes a great alternative. Being free, self-serve, and open source makes it easy to explore and try out. PostHog is especially good for engineering-focused startups and scale-ups looking for tools for build a great product.
 
-<NewsletterForm />
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 <br />
 
 ## 2. Whatfix

contents/blog/best-split-alternatives.mdx

@@ -72,8 +72,6 @@ According to [G2 reviews](https://www.g2.com/products/posthog/reviews), companie
 > #### Bottom line
 > PostHog makes for a great alternative to Split as it includes all the key feature flag and experimentation features along with being free, self-serve, and open source. For product-led startups and scaleups, it is an especially good choice as its got a full suite of tools built for them.
 
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 <br />
 
 ## 2. LaunchDarkly

contents/blog/best-statsig-alternatives.md

@@ -81,8 +81,6 @@ According to [G2 reviews](https://www.g2.com/products/posthog/reviews), companie
 > 
 > PostHog is an ideal Statsig alternative if you're looking for a more powerful analytics tool that can also serve your A/B testing and feature management needs. It also offers a dedicated EU-hosted cloud at no extra cost.
 
-<NewsletterForm />
-
 <br />
 
 ## 2. LaunchDarkly

contents/blog/best-userpilot-alternatives.mdx

@@ -72,8 +72,6 @@ According to [reviews on G2](https://www.g2.com/products/posthog/reviews), compa
 > #### Bottom line
 > For teams looking for all the tools they need to improve their products, PostHog makes for a great alternative. This is especially true for startups and scaleups thanks to it having a generous free tier.
 
-<NewsletterForm />
-
 ## 2. Pendo
 
 - **Founded:** 2013

contents/blog/best-vwo-alternatives.mdx

@@ -73,8 +73,6 @@ According to [reviews on G2](https://www.g2.com/products/posthog/reviews), compa
 > #### Bottom line
 > PostHog most closely matches the functionality of VWO while being free, self-serve, and open source. This makes it a great alternative, especially for product-led startups and scaleups.
 
-<NewsletterForm />
-
 ## 2. Optimizely
 
 - **Founded:** 2010

contents/blog/ceo-diary-1.md

@@ -74,4 +74,4 @@ We want to get more scores like the above, so we did two things:
 
 More updates coming soon! :)
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/ceo-diary-3.md

@@ -90,4 +90,4 @@ We are going to put more focus on our pricing and adoption model for enterprises
 
 I'll be taking advantage of our random working hours for sure, but it's great to be back and building.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/ceo-diary-5.md

@@ -137,4 +137,4 @@ The team is bigger, we have way more customers, and the platform is bigger and m
 
 The good news? We know we're selling something people want.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/clickhouse-materialized-columns.md

@@ -155,5 +155,5 @@ As a product, we're only scratching the surface of what ClickHouse can do to pow
 
 > PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
 
-<ArrayCTA />
+<NewsletterForm />
 

contents/blog/drawing-hedgehogs.md

@@ -95,5 +95,5 @@ As you can see, the hedgehog went through about 18 different variations before I
 
 You need to test different versions to find what works - but even after finding that golden hog you still need to iterate to strengthen that brand identity.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 

contents/blog/dynamic-open-graph-images.md

@@ -298,4 +298,4 @@ A tip of the hat goes to the team at GitHub who worked on their new Open Graph i
 
 We really hope you enjoy seeing our Open Graph previews across the internet as much as we enjoyed making them!
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/essential-posthog-apps.md

@@ -57,3 +57,5 @@ Exporting information from PostHog into your data warehouse (or data lake) is a
 The BigQuery Export sends batches of events from PostHog every 30 seconds, automatically retrying any failed exports to ensure that your data warehouse is as up-to-date as possible.
 
 > 💡**PostHog Tip:** Don’t store data on BigQuery? We also have export apps for platforms such as [Amazon S3](/apps/s3-export), [Google Cloud Storage](/apps/google-cloud-export), [Redshift](/apps/redshift-export), [Snowflake](/apps/snowflake-export) and more!
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contents/blog/events-you-should-track-with-posthog.md

@@ -57,3 +57,5 @@ Most modern software products will enable users to share some part of it with th
 Referral events aren’t limited to just invitations and shares, however. Depending on your product you could consider product reviews as a replacement, or sharing content from your blog. If you have an incentivised referral program you can track referrals and acceptance separately in order to see if you need a better incentive.
 
 > 💡 **PostHog Tip:** Does this feel like a lot of events to track? Here's [how to create new events the easy way!](/tutorials/how-to-capture-events-the-easy-way)
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contents/blog/experiments.md

@@ -115,6 +115,4 @@ To solve the Taking-action-without-enough-information problem, we made it clear
 
 That's all for this post, we'd love to have you start your own experiments and tell us what you learn. Feel free to open an issue in [our Github repo](https://github.com/PostHog/posthog), join us directly for a [call](https://calendly.com/posthog-feedback) with our Product & Engineering team, or [submit a ticket](https://app.posthog.com/home#supportModal) if you have feedback to share.
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
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contents/blog/feature-flags-as-a-service.md

@@ -122,3 +122,5 @@ In more complex situations, the costs of building and maintaining your own featu
 - [Feature flag best practices and tips (with examples)](/blog/feature-flag-best-practices)
 - [Why use feature flags? Benefits, types and use cases, explained](/blog/feature-flag-benefits-use-cases)
 - [What you can learn from how GitHub and GitLab use feature flags](/blog/github-gitlab-feature-flags)
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contents/blog/feedback-loops.md

@@ -77,5 +77,5 @@ I go through all these examples to serve as an intuition pump: feedback loops do
 
 > PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
 
-<ArrayCTA />
+<NewsletterForm />
 

contents/blog/first-10-paying-customers.md

@@ -98,6 +98,6 @@ Unless you’ve magically built a viral product that sells itself, early user ac
 
 And because we’d be remiss if we didn’t plug our own product, you can track all that user activity, traffic, and revenue using PostHog’s product analytics suite. See the full list of features [here](https://posthog.com/product-features) and sign up for a free trial today.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 

contents/blog/github-cms.md

@@ -74,3 +74,5 @@ If your team values engineering focus, adopting GitHub as a CMS is a practical w
 - [Developer marketing for early-stage startups – what we’ve learned](/blog/dev-marketing-for-startups)
 - [How (and why) our marketing team uses PostHog](/blog/posthog-marketing)
 - [Check out our posthog.com repo](https://github.com/PostHog/posthog.com) to explore what using GitHub as a CMS looks like in reality
+
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contents/blog/give-back-friday-2021.md

@@ -73,9 +73,5 @@ That's it.
 
 > Support the projects that make PostHog possible by [heading to the PostHog repo and starring it today!](https://github.com/PostHog/posthog) We'll donate $5 for every star between now and the end of Cyber Monday!
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
-<ArrayCTA />
-
 
  

contents/blog/google-analytics-to-posthog.md

@@ -246,3 +246,5 @@ This makes it an easy way to track new and returning visitors to your website, a
 - [What to do after installing PostHog in 5 steps](/tutorials/next-steps-after-installing)
 - [Complete guide to event tracking](/tutorials/event-tracking-guide)
 - [A non-technical guide to understanding data in PostHog](/tutorials/non-technical-guide-to-data)
+
+<NewsletterForm />

contents/blog/google-optimize-alternatives.md

@@ -168,5 +168,3 @@ Experimentation is available on LaunchDarkly's Pro plan, which costs $20 per sea
 - **Square:** Mobile payments
 - **Ryanair:** Affordable airline
 - **HashiCorp:** Infrastructure automation and security
-
-<ArrayCTA />

contents/blog/group-analytics-launch.md

@@ -50,6 +50,4 @@ Group Analytics has been released as a [premium feature](/pricing) and is availa
 
 As always, we welcome any feedback you have as an issue in [the GitHub repo](https://github.com/PostHog), or in [our community page](/posts).  
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
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contents/blog/helping-engineers-to-product.md

@@ -72,3 +72,5 @@ Ali, on our board, told us "when you get bigger, you can see around corners". Th
 Now we've tried a bunch of stuff and achieved product-market fit – we have 23,000+ companies who have installed PostHog, approaching 70,000 developers in the community and $MM revenue – we can clearly see what we need to do. And, seeing the results we've had so far, increases our confidence we can make it all happen.
 
 Wish us luck, and feedback (I'm james @ you can guess it . com) is more than welcome!
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contents/blog/hightouch-posthog-reverse-etl-integration.md

@@ -81,6 +81,4 @@ We also recently ran a [PostHog App Bounty](https://github.com/PostHog/posthog/i
 
 Whether you have an idea for an app or just need some help, please [let us know](https://app.posthog.com/home#supportModal) if you'd like to get involved.
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
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contents/blog/hogmail-14.md

@@ -61,4 +61,4 @@ category: General
 - [Pimp My Beeb (a BBC Micro inside a PC case)](https://github.com/dekuNukem/RGBeeb/blob/master/README.md)
 - [How To Download All of Wikipedia onto a USB Flash Drive](https://planetofthepaul.com/wikipedia-download-usb-flash/)
 
-> We send HogMail every two weeks. [Signup here](/newsletter) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-15.md

@@ -69,4 +69,4 @@ category: General
 
 * [How Do You Prove a Secret?](https://www.quantamagazine.org/how-to-prove-you-know-a-secret-without-giving-it-away-20221011/)
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-16.md

@@ -78,4 +78,4 @@ All the ways you can use filters to find useful session recordings.
 - [How Discord supercharges network disks for extreme low latency](https://discord.com/blog/how-discord-supercharges-network-disks-for-extreme-low-latency)
 - [Exploring massive, real-world data sets: 100+ Years of Weather Records in ClickHouse](https://clickhouse.com/blog/real-world-data-noaa-climate-data)
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-17.md

@@ -82,4 +82,4 @@ Charles shares his practical guide to how we run finance without a dedicated fin
 
 - [Marie Kondo your software stack with open source](https://github.com/readme/featured/open-source-minimalism) (17 min read)
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-18.md

@@ -76,4 +76,4 @@ Mental note: y'all love articles with 'how' in the title, eh? Thanks for your su
  
 - [How The New York Times Uses Machine Learning To Make Its Paywall Smarter](https://open.nytimes.com/how-the-new-york-times-uses-machine-learning-to-make-its-paywall-smarter-e5771d5f46f8) – one for the data science and ML fans out there.
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-19.md

@@ -71,4 +71,4 @@ John Cutler explores this idea further in [Product GTM Fitness](https://cutlefis
  
 - [How employees can think like shareholders](https://www.mostlymetrics.com/p/questions-to-ask-before-taking-a) – Or, to use the post's original title, "the REAL questions you should ask before taking a job", though the questions here are still relevant outside of that context. CEO James has written about this in the past, too.
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-20.md

@@ -81,4 +81,4 @@ Kite's source code is [now open source](https://github.com/kiteco).
  
 - [Corey Haines on SaaS metrics that lie](https://twitter.com/coreyhainesco/status/1612943630997819394) – Former Head of Growth at Baremetrics shares some insightful points on popular metrics that might mislead you.
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-21.md

@@ -73,4 +73,4 @@ Balfour makes three final points:
 
 * [How to Measure “Hard-to-Measure” Marketing Channels](https://sparktoro.com/blog/how-to-measure-hard-to-measure-marketing-channels/) – Rand Fishkin on how to stop avoiding hard-to-measure marketing channels (e.g. native social, PR, events etc.) by learning how to measure them.
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/hogmail-22.md

@@ -69,4 +69,4 @@ Dissent fuels innovation, but a "challenge everything" culture can "quickly meta
 
 **Read:** [Challenging the status quo at work](https://workweek.com/2022/11/28/challenging-the-status-quo-at-work/) by Hebba Youseff
 
-> We send HogMail every two weeks. [Signup here](https://newsletter.posthog.com/subscribe) so you don't miss it.
+<NewsletterForm />

contents/blog/how-to-do-user-segmentation.md

@@ -88,6 +88,4 @@ PostHog is a powerful tool for user segmentation because you can explore segment
 
 - [How to measure product engagement](/blog/how-to-measure-product-engagement): How to define engagement for your platform, and how to use analytics tools to measure and build on the results
 
-> PostHog is an open-source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
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contents/blog/how-to-measure-product-engagement.md

@@ -111,7 +111,5 @@ Paying attention to engagement and building more of what your customers love is
 
 - [B2B Product Metrics 101:](/blog/b2b-saas-product-metrics): Everything you need to know about metrics for B2B SaaS products
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
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contents/blog/how-to-work-out-what-users-need.md

@@ -93,6 +93,4 @@ There's no shortcut here; research takes time to do and has to be done thoroughl
 
 - [How to achieve B2B product market fit](/blog/how-to-product-market-fit): How to approach finding market fit for a B2B product
 
-> PostHog is an open-source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
-<ArrayCTA />
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contents/blog/how-we-built-an-app-server.md

@@ -317,3 +317,5 @@ The ability to leverage PostHog to customize, control, and fully utilize your da
 - Feeling inspired? [Learn how to make your own app](/tutorials/build-your-own-posthog-app).
 - More of a frontend person? Check out our tutorial on [building site apps](/tutorials/build-site-app).
 - Want to dive deeper into apps? [Check out our app docs](/docs/apps)
+
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contents/blog/how-we-built-email-onboarding.md

@@ -77,7 +77,9 @@ How this works is simple: when a user signs up, they can optionally tell us what
 
 This email performed very well, with a 68% open rate and a 16% CTR. Two emails into the flow and developers were already opting in to _more_ emails! 
 
-Best of all, though, because it was personalized and came from me directly, it also earned a steady trickle of replies. I responded in kind and was able to feed in further improvements, including adding another option for `role_at_organization` = `founder`. 
+Best of all, though, because it was personalized and came from me directly, it also earned a steady trickle of replies. I responded in kind and was able to feed in further improvements, including adding another option for `role_at_organization` = `founder`.
+
+<NewsletterForm />
 
 ## Onboarding 3.3: The one where we added experiments
 
@@ -159,3 +161,5 @@ At the time of writing, Onboarding 5.0 has been live just one week – it’s to
 One way we’re already experimenting with this is by bringing back checks to see if users are ingesting events or not. We’re testing this with the session replay product by running the flow you can see above for the first email after the welcome email. 
 
 Hopefully we’ll see this test prove successful and we’ll be able to replicate these secondary checks across all products soon – in Onboarding 6.0!
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contents/blog/how-we-improved-feature-flags-resiliency.md

@@ -154,3 +154,5 @@ As you can imagine, the p90 is so low because these requests don't touch the dat
 When we are in incident mode, i.e. the app is down completely, feature flag p99 latency drops down to ~80ms as well, because we start skipping all database related flags where these properties weren't sent.
 
 You can see a similar story on [our status page](https://status.posthog.com/uptime/1t4b8gf5psbc?page=3), where feature flags related incidents went down.
+
+<NewsletterForm />

contents/blog/how-we-turned-clickhouse-into-our-eventmansion.mdx

@@ -87,4 +87,4 @@ But that may be a topic for a future blogpost...
 
 > PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
 
-<ArrayCTA />
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contents/blog/improving-posthog-deployments.md

@@ -131,5 +131,5 @@ If you enjoyed reading this look at improving PostHog deployments, we recommend
 
 > Interested on chatting about those topics? [Get in touch with our teams!](https://app.posthog.com/home#supportModal)
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 

contents/blog/introducing-hogql.md

@@ -135,3 +135,5 @@ Got an opinion on what we should do next? Share it via the [feedback modal in Po
 > **Not a PostHog user?** [Get started for free](https://app.posthog.com/signup?utm_source=hogql-blog-bottom) – all users get 1 million events and 5k recordings free every month, **no card required.**
 
 [^1]: 68.5% of 🇺🇸 residents think 🍍 belongs on 🍕. People in 🇪🇸 are the greatest 🍍 deniers at 10%. One person in Aruba 🇦🇼 voted, but we're pretty sure that was one of us during our [2023 all-company offsite](/blog/aruba-hackathon). We built some cool hackathon projects there, like our [dashboard template library](/templates), and an open-source tool for [monitoring and managing ClickHouse clusters](https://github.com/PostHog/HouseWatch). You could say it was openly... sourcey. "_Hello, HR? Are bad puns a firing offense?_"
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contents/blog/introducing-housewatch.md

@@ -112,3 +112,5 @@ We aspire for HouseWatch to be like [pganalyze](https://pganalyze.com/) for Clic
 - Automatic surfacing of known system issues 
 
 > You can see our full to-do list, suggest a feature, find installation details, or contribute by going to the [HouseWatch repo](https://github.com/PostHog/HouseWatch).
+
+<NewsletterForm />

contents/blog/introducing-notebooks.md

@@ -41,3 +41,4 @@ We’ve been testing notebooks internally and with some users for the past few w
 
 Best of all, we’re just getting started. We have a _lot_ [more planned for notebooks](https://github.com/PostHog/posthog/issues/15680), including more templates, more sharing options, and built-in cheatsheets to help you get even more from PostHog. We’d love to know any feedback or ideas you have — or you can just jump straight in and [start creating your own notebooks immediately](https://app.posthog.com/notebooks). 
 
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contents/blog/is-autocapture-still-bad.md

@@ -80,3 +80,5 @@ As [one of my colleagues puts it](https://github.com/PostHog/posthog.com/issues/
 Again, this is why PostHog offers both — because different teams need different solutions. Autocapture is best for some, manual is best for others and, for most, a mixture of both is preferable. Ultimately, it’s only by understanding and adapting to these needs that anyone, including PostHog, can build the best product. 
 
 It’s ironic that Amplitude doesn’t realize that. 
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contents/blog/is-google-analytics-hipaa-compliant.md

@@ -52,4 +52,4 @@ HIPAA fines operate on a sliding scale based on the severity of the breach and t
 
 Fines aren't limited to large businesses. In 2017, a [children's charity was fined](https://www.hhs.gov/hipaa/for-professionals/compliance-enforcement/agreements/ccdh/index.html) due to storing PHI on a third-party platform without a BAA.
 
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contents/blog/meetings.mdx

@@ -92,6 +92,6 @@ Thirdly, it starts from the top. Your company’s leadership has to set and stic
 
 Liked this post or noticed something we missed? Let us know on <a href="https://twitter.com/PostHog" target="_blank" rel="noopener noreferrer nofollow">Twitter</a> or <a href="https://www.linkedin.com/company/posthog/" target="_blank" rel="noopener noreferrer nofollow">LinkedIn</a>. Subscribe to our newsletter for more content around startups, growth, and analytics.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 

contents/blog/missing-recordings.md

@@ -101,6 +101,6 @@ As for the remaining <1% of recordings that are missing, we're still working on
 
 Read our [Sessions Recordings documentation](/docs/user-guides/recordings) for more detailed information about the feature, or you can [make an account for free](https://posthog.com/pricing) to try it out yourself!
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 

contents/blog/modern-data-stack-sucks.md

@@ -72,8 +72,6 @@ The goal of the stack at this stage is to use data to make better decisions abou
 
 Moving from individual sources to a CDP makes gathering and distributing data faster, but it's also where complexity and maintenance increase rapidly. Data accuracy problems proliferate at this stage, though for now, this isn't a critical issue – engineers just need enough data to know what to prioritize.
 
-<NewsletterForm />
-
 ## The Series A data stack
 
 Series A is where data begins to get serious. By serious, I mean:

contents/blog/moving-to-sf.md

@@ -60,5 +60,5 @@ When we were working, it sounds fluffy, but being surrounded by ambitious and im
 
 If you want to check out the product, check out the [PostHog repo](https://github.com/posthog/posthog). If you’d like to get updates from this blog, [email me](mailto:james@posthog.com), and I’ll add you to our mailing list.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 

contents/blog/mykonos-hackathon.md

@@ -118,6 +118,8 @@ It’s not the most optimal flow. So, imagine if instead users could view and re
 
 But that's not all, if you're using Zendesk then you could, in the future, add this view to your customer-facing website with just a few clicks. Like the sound of this project? [Got to our public roadmap](https://posthog.com/roadmap), search for 'Customer support product', and vote for it.
 
+<NewsletterForm />
+
 ## The referral scheme
 
 <BuiltBy people={["Ben White", "Raquel Smith", "Joe Martin"]} />
@@ -213,3 +215,5 @@ This year, Marius, Eric, James G, Lottie, Charles, and Michael all celebrate fou
 We have a Slack channel called #do-more-weird for odd, fun ideas, and this hackathon project belongs there.
 
 Head to the [careers page](https://posthog.com/careers) and click on James Hawkins' face for an inspirational surprise...
+
+<NewsletterForm />

contents/blog/new-vp-nailing-funnels.md

@@ -80,5 +80,5 @@ But you can't just assume everyone will buy into the strategy because you posted
 
 Read more about our strategy [here](/handbook/strategy/overview).
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 

contents/blog/null-handling-hogql.md

@@ -92,3 +92,5 @@ Each of these improves data accessibility while maintaining usability. Direct SQ
 - [How PostHog built an app server (from MVP to billions of events)](/blog/how-we-built-an-app-server)
 - [How we build features users love (really fast)](/blog/measuring-feature-success)
 - [In-depth: ClickHouse vs PostgreSQL](/blog/clickhouse-vs-postgres)
+
+<NewsletterForm />

contents/blog/open-source-business-models.md

@@ -70,3 +70,5 @@ This approach is great if you created your product as a hobby and are fine with
 ## Pick what works for you
 
 There are many ways to monetize open-source software, and the approach you choose will depend on how much maintenance you’d like to take on, how large a team you’d like to assemble, and how much money you’re looking to raise — whether in organic revenue or through venture capital. Whichever approach you take, focus on building an outstanding product and an engaged community at all times, as those advantages accrue to you indefinitely.
+
+<NewsletterForm />

contents/blog/open-source-eating-saas.md

@@ -80,6 +80,4 @@ If you have a system that would only have interactions with non-technical users
 
 However, even though the points presented here may not apply to your business, there are still various other benefits to being open source, so maybe don't drop the idea just yet.
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
-<ArrayCTA />
+<NewsletterForm />

contents/blog/open-source-stack-for-engineers.md

@@ -162,4 +162,4 @@ ClickHouse is a database system which is so quick that it’s an order of magnit
 - Columnar database structure; easily scales
 - Deployed with a single binary; no need for multiple layers
 
-<ArrayCTA />
+<NewsletterForm />

contents/blog/open-source-telemetry-ethical.md

@@ -108,4 +108,4 @@ With that in mind, we felt we'd get a better and happier community by thinking a
 
 For PostHog, that meant being up front about what we track and what we don't track, and giving users the choice if they opt themselves into full user tracking. Most don't, and that's ok!
 
-<ArrayCTA />
+<NewsletterForm />

contents/blog/optimize-to-posthog.md

@@ -179,3 +179,5 @@ To learn how to set up bootstrapping, check out these tutorials:
 - [An intro to PostHog for Google Analytics users](/blog/google-analytics-to-posthog)
 - [What to do after installing PostHog in 5 steps](/tutorials/next-steps-after-installing)
 - [A non-technical guide to understanding data in PostHog](/tutorials/non-technical-guide-to-data)
+
+<NewsletterForm />

contents/blog/pick-cofounder.md

@@ -67,4 +67,4 @@ There are a few things PostHog did to guard against this:
 
 Having a co-founder is great - but it's far better to have no co-founder than to have the wrong one. Getting this right is perhaps the most crucial decision you'll take on your road to startup success.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/pivot-to-posthog.md

@@ -76,7 +76,7 @@ More pleasingly, we had a bunch of GitHub issues raised, and even a PR or two fr
 
 We were off to the races!
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 
 

contents/blog/posthog-as-a-dev-tool.mdx

@@ -213,3 +213,5 @@ If you liked this post, you may want to follow along with our [product roadmap](
 - [More condensed table view for Event Explorer](https://github.com/PostHog/posthog/issues/17614) - _Sep 2023_
 
 You can also [follow me on X](https://twitter.com/ninepixelgrid) where I'll be sharing out some of our upcoming design work in progress. I'd love to hear what you think!
+
+<NewsletterForm />

contents/blog/posthog-explained-permissions-and-projects.md

@@ -67,3 +67,5 @@ Each organization can only have one owner, and new users are added as members by
 Whether someone has left your (actual) organization or joined your (PostHog) organization, sometimes you’ll undoubtedly need to change access rights — or remove a user entirely. In such cases, just head to the _Project settings_ page of your PostHog instance, via the main menu. 
 
 It’s worth noting that users with member-level access cannot make changes to other users and can only choose to leave an organization themselves. Deleting users entirely can only be done by those with administrator privileges, or above. 
+
+<NewsletterForm />

contents/blog/posthog-marketing.md

@@ -122,6 +122,8 @@ This insight also helps identify when traffic to our SEO content is dropping off
 
 As much as possible, we like to measure outcomes, not activity. That's why we don't track bounce rate, for example – it's not a useful metric! Neither, to a lesser extent, are popular web metrics like 'time on page' or 'session duration'. Unless you're a social network or publisher, what does the time someone spends on your website actually tell you? Nothing, so we don't measure it. Instead, we measure outcomes, which is what our next dashboard is all about.
 
+<NewsletterForm />
+
 ## Content marketing effectiveness
 
 This dashboard dives deeper into the impact of specific pages. It's built around a metric we call 'Showed Intent', though you could rename this 'Engaged Users' or something you prefer. 
@@ -224,3 +226,5 @@ We hope this look at how we use PostHog will inspire you (and your marketing tea
 - [Using the PostHog Toolbar to visualize behavior and create actions](/tutorials/toolbar): The PostHog Toolbar is a useful way to understand how users interact with your website. You can also use it to create actions.
 
 - [How to build, analyze and optimize conversion funnels in PostHog](/tutorials/guide-to-funnels): An in-depth guide to building, analyzing and improving your conversion funnel.
+
+<NewsletterForm />

contents/blog/posthog-segment-integration.md

@@ -39,7 +39,7 @@ Are you convinced yet? Ready to start your journey with a self-hosted open sourc
 
 If so, check out our [new Docs page about integrating PostHog with Segment](/docs/libraries/segment).
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 
 

contents/blog/product-engineer-tools.md

@@ -106,3 +106,5 @@ Many of these tools trade customizability (and money) for speed and specificity.
 - [What is a product engineer (and why they matter)](/blog/what-is-a-product-engineer/)
 - [Startups, stop treating engineers like a different species](/blog/stop-treating-engineers-differently)
 - [Product engineer vs software engineer: what's the difference?](/blog/product-engineer-vs-software-engineer)
+
+<NewsletterForm />

contents/blog/product-engineer-vs-product-manager.md

@@ -47,8 +47,6 @@ Once product managers complete their analysis and plans, they manage a team of "
 
 Product engineers, on the other hand, ship on their own. They figure out requirements, designs, infrastructure needs, and implementation details. They rely on their broad set of technical skills for this. They may need help in design, DevOps, or infrastructure, but mostly act like a pack of wolves in search of [product-market fit](/blog/product-market-fit-game).
 
-<NewsletterForm />
-
 ### Step 3: Launching and beyond
 
 Launching a product is a big deal for product managers. They again work with their stakeholders to make sure it goes smoothly. Product engineers are shipping so often that a single launch doesn’t matter as much to them. They continuously deploy and use feature flags to ensure their launches go smoothly. Product managers are hands-on with launches, while product engineers automate them as much as possible.

contents/blog/product-engineer-vs-software-engineer.md

@@ -51,8 +51,6 @@ Product engineers also spend their time talking to customers, digging into usage
 
 Software engineers focus on writing code, testing it, and maintaining it. They look for ways to optimize code, improve scalability, and solve bugs. They are deeply focused on specific areas of technology, whether that is databases, data pipelines, backend APIs, or client-side app frameworks. This means researching and reading documentation, updates, and code.
 
-<NewsletterForm />
-
 ## Why is demand for product engineers growing?
 
 There's no single reason, but typically it's motivated by a desire to ship product improvements faster. Product engineers are popular among startups and early-stage companies for this reason, even if they don’t say it. Many engineers behave like product engineers, even if it's not their job title.

contents/blog/raising-3m-for-os.md

@@ -331,7 +331,7 @@ If you have the luxury of choosing, which happens towards the end of your round
 
 More hand holding is probably better if you have less experience or you need someone to push you. We were worried that some of the more supportive investors were so supportive we'd struggle to realize that the company/project's success or failure ultimately is our responsibility - not theirs. We are the ones speaking to users every day.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 
 

contents/blog/rome-hackathon.md

@@ -83,4 +83,6 @@ Many of the projects related to this objective (on top of being fun and sparking
 
 We like to be transparent with what we build. The details are found in the linked PRs as well as more expansively on the teams page in [our handbook](/handbook/team-structure). We do this because we value feedback a lot. For example, users have been asking for better data exploration tools, which helped it become a priority. 
 
-If you have more feedback about your use cases or what we're planning to build, let us know on [get in touch](https://app.posthog.com/home#supportModal) or [raise an issue](https://github.com/PostHog/posthog/issues) on our repo. 
+If you have more feedback about your use cases or what we're planning to build, let us know on [get in touch](https://app.posthog.com/home#supportModal) or [raise an issue](https://github.com/PostHog/posthog/issues) on our repo.
+
+<NewsletterForm />

contents/blog/running-content-at-posthog.md

@@ -72,7 +72,7 @@ Content and analytics go hand in hand. There are several ways/metrics to track t
 * **Links:** You can track how often your content is getting linked to through tools like SEMRush, Ahrefs, and Moz. More link-juice = more traffic.
 * **Resonance:** Think of ‘resonance’ as a catch-all term for the other metrics in ways that aren’t necessarily quantifiable. For example, if you keep getting emails about the accuracy of [an article you wrote months ago](https://posthog.com/blog/story-about-pivots), that’s resonance. If your content or thoughts keep getting brought up at conferences or in conversations with random people, that’s resonance. At all times, strive to create content that resonates - it’ll take care of every other metric.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 
 
 

contents/blog/scarf-open-source-projects.md

@@ -56,6 +56,4 @@ At [Scarf](https://about.scarf.sh/), we’ve been hard at work trying to help op
 
 If we can facilitate better communication and collaboration between the open-source community and the wide range of enterprise end-users, we can make the most of the immense potential that is there for the taking.
 
-> PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.
-
-<ArrayCTA />
+<NewsletterForm />

contents/blog/secrets-of-posthog-query-performance.md

@@ -180,4 +180,4 @@ Some projects currently in the pipeline are:
 
 > Interested in chatting about ClickHouse performance or working on similar problems? Send me an email: [karl+perf@posthog.com](mailto:karl+perf@posthog.com) or join [our community page](/posts).
 
-<ArrayCTA />
+<NewsletterForm />

contents/blog/seed-grow-scale-devrel.mdx

@@ -224,4 +224,5 @@ DevRel at your company will change, and DevRel at PostHog will change (see [DevR
 Developer Relations at some companies, such as Twilio, is seen as a constant. Those who have worked in the industry for a while have seen DevRel teams come and go, which can be unnerving. However, there is no doubt that, when understood, supported, well-executed, and measured correctly, a DevRel team can significantly influence the success of a company and, in some cases, be transformative.
 
 _A big thanks to [Martyn Davies](https://www.linkedin.com/in/martynrdavies/) for providing feedback on this post. _Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
-_
+
+<NewsletterForm />

contents/blog/session-recording-performance.md

@@ -184,3 +184,5 @@ Practically... this (almost) never happens. A lot of coincidence has to happen f
 Session Recording – despite the perceived intensity of the data captured – has no discernible impact on your browser’s performance. This is entirely thanks to the MutationObserver API, introduced in 2012 underneath Anne van Kesteren, Aryeh Gregor, Ms2ger, Alex Russell, and Robin Berjon. 
 
 Marketers and product managers can continue to enjoy the benefits of Session Recording while remaining confident that their app’s performance isn’t suffering.
+
+<NewsletterForm />

contents/blog/speeding-up-posthog-builds-with-depot.md

@@ -102,3 +102,4 @@ A 5x speed up with very little change to the existing workflow, just one line if
 
 The improvement here is deceptively huge. A 16-minute build that is run 20 times a day can account for over 5 hours of build time, slowing down progress. Faster builds mean less time waiting, fewer interruptions, and faster feedback and deploys. By switching to [Depot](https://depot.dev), PostHog can get more done, iterate faster and fix bugs without interruptions.
 
+<NewsletterForm />

contents/blog/startup-job-titles.md

@@ -75,4 +75,4 @@ Before PostHog started, James had to sell to get Tim to join. After the company
 
 On the ops and product side, it involves thinking about how the company and our business model should work - including our [product](/handbook/strategy/roadmap), financing, [deployment](/docs/self-host), [team structure](/handbook/team-structure), and [pricing](/pricing) strategies.
 
-_Enjoyed this? Subscribe to our [newsletter](/newsletter) to hear more from us twice a month!_
+<NewsletterForm />

contents/blog/sunsetting-helm-support-posthog.md

@@ -67,3 +67,5 @@ Finally, there will no longer be numbered releases of PostHog. Instead, we'll bu
 Thank you to everyone who continues to support and contribute to PostHog. We'll continue to build in public and work transparently, and I highly recommend you check out [our public roadmap](/roadmap) to see and give feedback on the exciting things we're building right now.
 
 – Tim Glaser, Co-founder and CTO
+
+<NewsletterForm />

contents/blog/temporal-exports.md

@@ -172,3 +172,5 @@ You can keep up with our progress and **provide feedback on our roadmap** in the
 - [How PostHog built an app server (from MVP to billions of events)](/blog/how-we-built-an-app-server)
 - [The modern data stack sucks](/blog/modern-data-stack-sucks)
 - [In-depth: ClickHouse vs Snowflake](/blog/clickhouse-vs-snowflake)
+
+<NewsletterForm />

contents/blog/track-your-website-with-posthog.md

@@ -61,3 +61,5 @@ If you’re on board and want to move ahead with tracking your marketing site wi
 ```
 
 It’s worth noting that you’ll need to add this snippet to all pages you want to track, and that the snippet above uses Javascript. Don’t want to use Javascript? [There are plenty of other options](/docs/integrate)!
+
+<NewsletterForm />

contents/blog/transparent-enterprise-pricing.md

@@ -120,3 +120,5 @@ If having SAML integration, project permissions and a whole lot of set up and on
 Our final hurdle is to make it so Scale and Cloud users can upgrade to Enterprise themselves without our intervention. It's coming soon.
 
 If all this talk of self-serving and automation isn't for you then don't worry – you can still always [contact sales](/contact-sales). We love hearing from our customers, but it's your choice when you do.
+
+<NewsletterForm />

contents/blog/turning-engineers-into-product-people.md

@@ -59,3 +59,5 @@ Engineers are becoming increasingly mission-driven creators who want to understa
 ### Further reading
 
 - [The difference between product engineers and software engineers](/blog/product-engineer-vs-software-engineer)
+
+<NewsletterForm />

contents/blog/we-ship-whenever.md

@@ -50,6 +50,6 @@ We have deliberately not sought enterprise customers early on for this reason. T
 
 For now, we solve this in two ways for bigger enterprises: (i) you don't have to update so frequently, although that will mean many new features suddenly appearing in one go OR (ii) we offer maintenance of your deployment as a [paid service](/pricing).
 
-_Want to know more about what we're up to? [Subscribe to our newsletter](https://newsletter.posthog.com/subscribe), which we send once every two weeks!_
+<NewsletterForm />
 
 

contents/blog/what-is-a-growth-engineer.md

@@ -37,8 +37,6 @@ To start, it is useful to understand who growth engineers are as people. When co
 
 At PostHog, we find these characteristics often arise in former technical founders, and that means our growth team has always been entirely made up of them. Founders understand what it takes to build a product, have a combination of engineering and business skills, and are willing to figure out anything to drive growth.
 
-<NewsletterForm />
-
 ## What skills does a growth engineer need?
 
 Growth engineers are responsible for three key tasks:
@@ -81,6 +79,8 @@ If all this sounds like a unicorn, you aren’t wrong. This is again why we find
 
 > **Growth engineers vs product engineers:** Both build new features, are opinionated, experiment, and take ownership. The difference is their focus. [Product engineers](/blog/what-is-a-product-engineer) focus on building products for specific users. Growth engineers focus on projects that drive growth. This could be a feature enabling product teams, a service supporting marketing, or an optimization to a cross-product flow. They are less constrained to a specific product.
 
+<NewsletterForm />
+
 ## What do growth engineers actually work on?
 
 So what do growth engineers apply their skills to? We already covered that they work to increase signups, subscriptions, and revenue by working across the product, but what does this look like?

contents/blog/what-is-a-product-engineer.md

@@ -64,8 +64,6 @@ Shipping fast and being customer-obsessed lets them get feedback on their produc
 
 By being customer-obsessed, product engineers become less principled and dogmatic. They don’t ship features that they believe are “right” but users don’t want. They are less loyal to best practices and don’t do something just because it is commonly done.
 
-<NewsletterForm />
-
 ### Analysts of usage data and the competitive landscape
 
 Because product engineers own their product, they also often own the data and roadmap for that product. This means doing analysis of usage data and the competitive landscape. They combine this analysis with user feedback and figure out what to do next.
@@ -100,6 +98,8 @@ A great developer experience enables product engineers to ship fast and focus on
 
 > “Investing heavily in the developer experience: whether it’s metrics, logging, tracing and error tracking, or development workflow. Build times are blazing fast: our CI to deploy time is ~5m. Everyone uses a M1 Pro Macbook, and you have budget for other equipment should you need it.”
 
+<NewsletterForm />
+
 ## Product engineering skills
 
 From these characteristics, we can define the skills product engineers have, here’s a list:

contents/blog/why-infra-is-our-competitive-advantage.md

@@ -37,3 +37,5 @@ We run one of the biggest PostHog instances ourselves, with >20 billion events.
 
 Did you just read a sales pitch? Yes. Should you [immediately apply for the SRE role](https://apply.workable.com/posthog/j/071DD5C05A/) at PostHog? Also yes.
 
+<NewsletterForm />
+

contents/blog/why-product-engineering-is-so-fun.md

@@ -110,3 +110,5 @@ It's **really hard** to operate in a product **and** an engineering mindset **si
 The former is an external mindset; the latter, an internal one. Switching takes effort, so you need to be conscious about which mindset you're in, and whether it's the right mindset for your active task. Progress becomes slow when you get stuck in the wrong one.
 
 Regardless, I'll take the need to context switch. Because after all, I'm optimizing for _fun_.
+
+<NewsletterForm />

contents/blog/yc-2-years-on.md

@@ -91,3 +91,5 @@ Most importantly, and as cheesy a conclusion as this is, it has changed how we s
 Being part of YC means we see people we know very well go on to build very successful companies, sharing what they're up to along the way. 
 
 Before YC, we felt like outsiders. After YC, we have the confidence to build a impactful product, and that's hugely valuable.
+
+<NewsletterForm />

contents/founders/actual-marketing-budget.md

@@ -114,3 +114,5 @@ Let me know!
 - Make sure you're covering [all your marketing bases](/blog/dev-marketing-for-startups).
 - Read about [how our marketing team uses PostHog](/blog/posthog-marketing).
 - Check out [PostHog’s marketing handbook](/handbook/growth/marketing) – and copy it if you want to!
+
+<NewsletterForm />

contents/founders/asynchronous-remote-companies.md

@@ -53,3 +53,5 @@ Don't get me wrong – working asynchronously has huge upside. This time often g
 But, knowing each other more deeply helps create a true team – where people can more deeply trust and empathize with each other.
 
 So, if you're building a remote company, don't wait too long to initiate those links. It could be the difference between success and failure.
+
+<NewsletterForm />

contents/founders/ceo-diary-1.md

@@ -76,4 +76,4 @@ We want to get more scores like the above, so we did two things:
 
 More updates coming soon! :)
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/founders/ceo-diary-2.md

@@ -63,5 +63,5 @@ When I wanted to get Tim to join me on the PostHog adventure, my personal goal w
 
 This happens when you focus on building a successful company, not on bargaining with each other.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />
 

contents/founders/ceo-diary-4.md

@@ -74,4 +74,4 @@ You aren't going to get it right on the first go. Be happy [chopping and changin
 
 Many of the best things you can work on are hard to measure - that's why they're opportunities; no one else wants to do them. Investing in design is like this.
 
-_Enjoyed this? Subscribe to our [newsletter](https://newsletter.posthog.com/subscribe) to hear more from us twice a month!_
+<NewsletterForm />

contents/founders/creating-ideal-customer-profile.md

@@ -75,8 +75,6 @@ These were _needs_ and _haves_ that our customers had in common. Things like:
 
 Note, we didn't include things like industry, or revenue. We felt these are proxies and somewhat vague. For example, healthcare companies usually need to control their data, but it's the need to control data that is important.
 
-<NewsletterForm />
-
 ## Track bad customers that don't buy too
 
 We then looked at _every_ customer and how they got on. Tracking customers that never bought anything was jut as useful as tracking those that did.

contents/founders/dev-marketing-for-startups.md

@@ -53,14 +53,14 @@ We’ve found that hitting the front page results in a giant, ego-boosting traff
 
 Don’t upvote your own content, and don’t ask other people to – post it and pray. There are no secret tricks.
 
-<NewsletterForm />
-
 ### Beware the attribution mirage
 
 You can’t rely on UTM parameters to tell you where a user actually first heard about you. Example: user reads an article about PostHog on Hacker News -> searches 'posthog' -> clicks on a Google Ad. Our analytics will tell us "wow, Google Ads are awesome!" But that’s not the whole picture. 
 
 In your product signup flow, include an optional free text box asking people where they first heard about you. About 10% of signups usually fill this in. Read the data and report on it every week. It’s manual but vitally important info.
 
+<NewsletterForm />
+
 ## 🚀 Post-product-market fit
 
 ### Hire a developer who loves writing onto your marketing team